Entry 42: School and Major

Explain why you have chosen this school and your particular major(s), department(s) or program(s). This essay should include the reasons why you've chosen the major(s), any goals or relevant work plans and any other information you would like us to know. If you are applying to more than one college or program, please mention each college or program you are applying to. Because our admission committees review applicants by college and programs, your essay can impact our final decision. Please do not exceed one page for this essay.
--Carnegie Mellon

• My major is aimed towards mass communication. To be more specific, I want to be involved with advertising and consumer market behaviors. I am also very interested in psychology, and also hope to make it one of my majors. Psychology would also be able to help me with mass communication and advertising. Knowing how people think and how people would act would help me understand what type of advertisement would attract consumers and how to create such advertisement.
• I used to be interested in biology, and I had wanted to be a coroner. However, after many different classes concerning human geography and psychology, my interests slowly started to change. I'm still interested in biology; however, I am now more interested in the workings of the media and mass communications.
• Another reason that motivated me to pursue advertising, consumer marketing, and psychology as majors was the bad quality of advertisements that I frequently see on television. Every time I spot one that is very bad, I immediately feel the need to criticize it. Most of the advertisements that I had criticized had to do with the advertisement not actually showing much of the product.
• One of my other interests has to do with hospitality. Yes, I have a very wide range of interests. What motivates me in this major is the lack of professionalism of people providing services. I have met many people who always had on an annoyed face that makes me want to scold them.